01
Deep keyword research
In-depth research into the terms the audience searches, mapped to the intent behind each query rather than its volume.
All work
Case study · SEO
Two years of SEO success: ranking Bartarinha.ir without backlinks
What a systems-level, on-page SEO strategy can do on its own: measurable ranking growth with zero external link building.
On-page SEO, on its own, took Bartarinha from 41 top-3 keywords to 671. We defined the real problem before touching a page, mapped demand cluster by cluster, then architected content around what users were asking for. Two years of it, with no link building.
Results
24 months · on-page only · zero backlinks
671
from 41
Top-3 Google keywords
1,048
from 60
Top-5 Google keywords
1,519
from 103
Top-10 Google keywords
27
from 93
Average keyword position
Competitor landscape
Keywords in Google's top 3, then vs. now, across the domains competing for the terms we targeted on Bartarinha.ir.
| Domain | Jun 2022 | Jun 2024 |
|---|---|---|
| Bartarinha.ir | 41 | 671 |
| Doctoreto.com | 7 | 598 |
| Paziresh24.com | 3 | 411 |
| Iranianclinic.com | 0 | 242 |
| Mikhakdental.com | 0 | 112 |
* Comparison based solely on the keywords targeted on Bartarinha.ir.
Keyword growth
Jun 2022 – May 2024. New and lost rankings by position tier.
Top 3
671
609 New
8 Lost
Top 10
1,519
1,322 New
15 Lost
Top 20
1,835
1,555 New
31 Lost
Top 100
2,384
1,844 New
56 Lost
2,267 improved
140 declined
Strategic approach
The results came from one on-page discipline: problem-definition first, execution second.
02
Strategic keyword clustering
Keywords grouped by SERP similarity into targeted content clusters, so one page answers one real need.
03
User-centric content strategy
We looked past the keyword to the person behind it, and built each cluster around specific needs and pain points.
04
Content structure & design
Clear structure and reader-friendly elements engineered into every piece before a word was written.
05
Content creation guidance
Detailed briefs gave writers a precise blueprint: the strategy, the intent, the audience.
06
Competitive monitoring
We watched competitors' content closely and adapted. Their moves became our openings.
07
Content audit & optimization
An audit of existing and new content held quality and search relevance to a single standard.
From the dashboards
Competitor visibility and ranking growth, straight from the SEO tooling.
671 keywords in Google's top 3, up from 41, held over two years without a single link built.